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Meeting ArchiveMay Meeting:
Thursday May 23, 2002
Meeting Schedule
So, You Want To Market Your Consulting Business?
On Thursday, May 23, 2002, the IEEE Consultants? Network of Northern NJ (CNNNJ) presented an outstanding seminar to help you market your consulting business.

Consulting is a growing $3 Billion industry. This seminar established a blueprint for marketing your own successful consulting practice. Key traits and strengths of successful entrepreneurs were examined in addition to understanding how to develop your own "niche" in the highly competitive consulting field. Balancing content skills [technical expertise] with process skills [communication and interpersonal relationships] were also discussed. Finally, case studies offered practical evidence on how to market your consulting firm.
Niroo P. Kamdar is the President and CEO of Summitry Integrated Resources, Inc., the leading authority on product portfolio management. Mr. Kamdar founded this consulting company in 1985 after spending close to 15 years as head of the Worldwide Forecasting and Planning Group at General Foods. Today, Mr. Kamdar can count PepsiCo, Kraft Foods, Ford Motor Co., Revlon, Clairol, Pillsbury and Gillette as a few of the Fortune 100 clients who have summoned his consulting firm for his expertise. Most recently, Mr. Kamdar was selected as the 2001 Businessman of the Year by the Republican National Committee and is a nominee for the 2002 Ernst & Young Entrepreneur of the Year.

Continuing with its series of workshops, Consultants? Network also presented the "3-minute Pitch". During the workshop, which followed the feature presentation, volunteers were asked to briefly talk about their consulting practice ? as if trying to introduce themselves to strangers met in an elevator. Members of the audience rated the effectiveness of the pitch and offered some friendly critique.

Thursday May 23, 7:30pm
Non members welcome!
MCE/KDI Integrated Products
(note: entrance for the meeting is at the rear of the building)
60 South Jefferson Ave.
Whippany, N.J.

Contact: 973-728-4500, robert@rdwalker.com

Directions to meeting.